intelligent solutions. beyond the script.
Specialty. Rare Disease. Oncology.
Commercial Strategy
Patient Support Program & Advocacy
Fractional Leadership
Commercial Strategy
Patient Support Program & Advocacy
Fractional Leadership

At Beyond the Script, you work directly with senior-level expertise — not layered teams or delegated delivery. The focus is simple: delivering commercially intelligent, patient-centred solutions that optimize performance, accelerate execution, and create meaningful impact across the life sciences and healthcare ecosystems.
Build it right from the start.
Helping organizations design launch-ready Patient Support Programs that are strategically aligned, operationally scalable, and built around the realities of the patient and healthcare provider experience. From early planning through implementation readiness, we help ensure cross-functional alignment across brand, medical, market access, field, and PSP stakeholders to support a coordinated and effective launch strategy.
Our approach includes strategic launch roadmapping, operational model design, detailed patient journey mapping, KPI and performance framework development, risk identification and mitigation planning, and governance considerations to support long-term program sustainability and scalability.
We also support PSP Vendor RFP development and evaluation, vendor selection strategy, and the design of patient and HCP-facing educational and onboarding toolkits to strengthen launch readiness and stakeholder engagement.
Outcome: A commercially informed, patient-centered PSP designed to accelerate launch readiness, support operational excellence, and deliver a seamless patient and HCP experience.
Refine Performance. Strengthen Impact.
We evaluate and optimize Patient Support Programs to ensure they remain operationally effective, scalable, patient-centred, and aligned with evolving organizational objectives. Through a combination of strategic assessment, operational review, and stakeholder insight integration, we identify opportunities to strengthen performance, improve efficiencies, and enhance the overall patient and healthcare provider experience.
Outcome: A more agile, insight-driven PSP designed to improve operational performance, strengthen stakeholder experience, and deliver greater value across the patient support ecosystem.
Translate strategy into measurable impact.
We help ensure Patient Support Programs are strategically integrated within the broader brand and access ecosystem — aligning operational execution, stakeholder engagement, and patient experience to support organizational objectives and long-term program performance.
Our approach focuses on creating seamless alignment across manufacturers, PSP partners, clinics, field teams, specialty pharmacies, and patients to enhance access, strengthen coordination, and elevate the overall treatment journey.
Outcome: A commercially intelligent, patient-centred PSP designed to optimize access, enhance stakeholder experience, improve operational performance, and position the program as a true strategic asset.
Senior-level Expert serves as an embedded member of your team.
Immediate support to assist you with:
Outcome: Agility Without Fixed Overhead
Behind every metric is a patient navigating a diagnosis. Behind every successful program is a patient optimally supported.
Rare disease programs demand more than high-level strategy — they require deep expertise, operational precision, and hands-on leadership from someone who understands the landscape from every angle.
Rare Disease Areas Supported:
• Hereditary transthyretin amyloidosis (hATTR)
• Familial chylomicronemia syndrome (FCS)
• Lysosomal acid lipase (LAL) deficiency
• Paroxysmal nocturnal hemoglobinuria (PNH)
• Atypical hemolytic uremic syndrome (aHUS)
• Pediatric-onset hypophosphatasia (HPP)
• Primary biliary cholangitis (PBC)
• Glioblastoma (GBM)
Proud to continue partnering with organizations committed to advancing rare disease care across Canada.

Registered Nurse | Advisor | 20+ years experience in Life Sciences & Healthcare
A division of Maven Health Group, Beyond the Script was founded in 2020 by Kristen Hogan, a Registered Nurse and Healthcare Leader with over 20 years of experience in the life sciences industry, specializing in patient support programs, patient advocacy, marketing, key account management, stakeholder engagement, change management, business development, brand strategy, product launches and operational leadership at various stages of the product lifecycle.
Providing a broad and well-rounded industry perspective.
My experience spans pharmaceutical and biotech manufacturers, PSP organizations, and consulting environments for startup, mid-sized, and highly matrixed organizations, supporting specialty, oncology, rare disease, specialty generics and chronic disease portfolios.
Delivering strategic expertise in the design, launch, or optimization of your PSP -Beyond the Script.
Thoughtful strategy.
Practical execution.
Measurable impact.
If your team is preparing for launch, refining an existing program, or want to learn more about Beyond the Script, let's start the conversation.
905.630.7373.
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